The TRU Study
Summary By: Faunalytics | Published: January 25, 2008
Estimated Reading Time: < 1 minute
Periodic survey that asks teenagers to rate a series of activities as "in" or "out, " including "being a vegetarian." Shows differences by male and female respondents.
Periodic survey that asks teenagers to rate a series of activities as “in” or “out, ” including “being a vegetarian.” Shows differences by male and female respondents.
33% of female and 15% of male participants considered vegetarianism to be “in.” The 18-19 year old age group felt the most positive about a vegetarian diet, over any other age group.
Most teens have chosen vegetarian diets based on environmental or animal concerns, in addition to a desire to decrease fat intake.
This article coins the term “Generation Veg” to this group of teens.
Meet the Author: Faunalytics
Faunalytics is a nonprofit research organization dedicated to helping animals by providing useful information to advocates to help them increase their impact.
Citations:
Teenage Research Unlimited, None, Multiple waves United States (National)

