Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Jun 21 2023 | Zach Wulderk

Young Men, Republican Women, And More: Targeting Some Key Subgroups

Additional analyses of Faunalytics data reveals further leverage points for animal advocates working with specific demographic groups in the United States. READ MORE

Jun 9 2023 | Kendall Proffitt

Consumer Attitudes Toward Cultured Meat

Sustainable meat alternatives are growing in popularity, and cultured meat seems to check all the boxes. This review looks at the factors driving cultured meat acceptance. READ MORE

Jun 7 2023 | Faunalytics

Faunalytics Index – June 2023

This month's Faunalytics Index provides facts and stats about climate change and animal agriculture, the effect of oil drilling noise on songbirds, the world of invertebrates, and more. READ MORE

Jun 5 2023 | Rekha Sharma

Exploring the Factors Behind Vegan Dietary Lapses

This study found that ethical vegans have fewer dietary lapses than health-motivated vegans, but one’s identity and relationships with other vegans also play a role. READ MORE

May 31 2023 | Coni Arévalo

Animal Agriculture Is The Missing Piece In Climate Change Media Coverage

A research collaboration between Faunalytics and Sentient Media finds that very little media coverage of climate change focuses on animal agriculture, a major cause of the phenomenon. READ MORE

May 30 2023 | Maxine Chan

Using A Human Rights Approach To Challenge Factory Farms

Defining the negative impacts of industrial meat production as human rights abuses can be a powerful tool for opposing the meat industry. READ MORE

May 24 2023 | karol orzechowski

Invertebrate Fundamentals: What We Included And What We Left Out

Our eighth Fundamental looks at the vast world of invertebrates — a category of animals that includes everyone from fruit flies to octopi — and explores just how much we don’t know about them. READ MORE

May 17 2023 | Sara Streeter

Humane Farming: Good Intentions In Tension With Advocacy

Animal advocates often argue for strict veg*nism. Writer Sara Streeter looks at how holistic improvements in animal farming could greatly improve animal lives on the way to a more vegan world. READ MORE

May 16 2023 | Narges Kalantari

Sharing Our Animal Welfare Program Knowledge

It’s important for advocates to share what we know as we collectively work to help animals. This study explores the challenges and opportunities associated with different equid welfare programs. READ MORE

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