We created the following email welcome series for people who subscribe to our email alerts and we thought it might also be useful to people who are already subscribed. Below is a slightly condensed version, which we may update from time to time. Feedback is welcome by adding your comments below or contacting us.

Welcome #1: Welcome to Faunalytics (sent at signup)

You’ve just signed up for access to faunalytics.org, the world’s most comprehensive library of research on animal-related issues, attitudes, and behavior. Thank you!

At Faunalytics, we help you save more animals by providing the knowledge and insight that you need to be as effective as possible. For 15 years, formerly as the Humane Research Council, we have helped countless advocates figure out what works best to help animals.

Over the next few weeks, we’ll be sharing information to help you make the most of our tools and services. Our 4-part welcome series will walk you through the many features of faunalytics.org so you always have the latest and best research at your fingertips.

Here are a few resources to get you started:

• Our guide to using faunalytics.org
• A video introduction to Faunalytics
• Our infographic about Faunalytics
• Frequently Asked Questions
• Review and/or update your profile

Also, please add [email protected] to your address book to be sure that our emails aren’t accidentally sent to your junk mail folder.

Welcome to the Faunalytics community!

Thank you,
Your Faunalytics Staff

PS: For your reference: Our Privacy Policy and our Terms of Use

Welcome #2: Get Personal with Faunalytics (signup + 5 days)

At Faunalytics, we know your time is valuable. You need information to be accurate and succinct, and you need it to be relevant to your work for animals. We’ve built faunalytics.org with your needs in mind.

If you haven’t already, be sure to visit your profile to select your email alert preferences. You can choose to receive alert emails weekly or monthly and you can personalize the alerts by selecting from any number of the six animal-related topics to focus your results.

Are you ready for the most exciting part? In your profile you can also enter keywords to make sure you don’t miss a thing. Just enter a few words or phrases and if they appear in the title or summary of a new article in our library, you’ll get that article in your alerts.

Another way to make faunalytics.org your own is to take advantage of your personal library. You have the option at the bottom of any article on our website to “Save to Library.” You can then see your collection of saved articles in your profile and browse them later.

Learn more about these options in our user guide.

We know you’ll find something on faunalytics.org that will help you to help animals. And when you do, our tools make sure you can find more useful information, get it delivered to you on your own schedule, and have it available for you to access whenever you need it.

Thank you for making use of Faunalytics!

PS: Do you have any questions or feedback on our new website (which is currently “in beta”)? You can reply to this email or use our online contact form. Thanks for the input!

Welcome #3: Make the Most of Faunalytics (signup + 12 days)

We hope you’ve had a chance to check out faunalytics.org and our extensive library of issue, opinion, and behavior research about animals. (If not, we understand – life gets busy!)

To help you find what you need on the website, we put together a list of our most popular resources and tools (see below). We also built a powerful search engine [link] to make sure you can quickly locate relevant articles and refine your search results.

You have more options than meets the eye when searching our website. First, you can combine your search terms with words like AND, OR, and NOT as pre-filters (Boolean search). You can also group words in quotation marks to search for specific phrases.

When you search on our site, the results page provides even more choices. It is easy to refine your search terms and sort articles by title or date. You can also filter the search results by category, animal type, or geographic region.

Learn more in our video tutorial and user guide!

Here are direct links to a few of our most popular tools and resources:

• Faunalytics Fundamentals: Are you new to animal issues or just want an overview? Get animal-related data for different topics compiled from a variety of sources. Take off for success
• Faunalytics Animal Tracker: Find out the status of key animal issues in the U.S. with our annual survey and incredible graphing tool! Follow the migration
• Faunalytics Library: Access our collection of thousands of studies and reports about animal issues and related attitudes and opinions. Dive in for answers
• Faunalytics Infographics: See our growing collection of infographics about animals and animal advocacy, as well as selecting infographics from other sources. Learn the visual way
• Faunalytics Custom: We’re more than just a great website. Learn how our research expertise can help you achieve better results for animals. Soar to new heights

We know you care about animals and want to be as effective for them as possible. Faunalytics is here to help. Thank you again for being a part of our community!

Welcome #4: Get Even More from Faunalytics (signup + 19 days)

Providing the world’s most comprehensive library of animal-related issues, attitude, and behavior data is only part of what Faunalytics does.

We also work one-on-one with animal advocacy groups to help them establish metrics for new programs, evaluate messages and materials, and gauge their impact. The Faunalytics team of experts provides cost-effective research support for animal advocates. See the services we provide

Do you work with a group of animal advocates that could benefit from knowing more about animal issues or measuring impact? Our training options can be tailored to give you the data and skills you need to do more for animals. And if you’re a student or scholar, our original datasets give you full access to our research to let you do your own analysis.

Faunalytics is a small team operating on a limited budget. We welcome volunteers to work with us to identify new research and help us provide our tools and resources. If you have the time and interest, please consider helping out in one of the following ways:

• Volunteer with Faunalytics
• Ask about our student internships
• Submit research for our library

This is the last of our welcome emails. Thank you again for signing up! Please be sure to visit faunalytics.org often and to let us know how we can help you help animals.

PS: As you probably know, Faunalytics is a nonprofit organization. For 15 years, formerly as the Humane Research Council, we’ve been helping advocates work smarter for animals. Please donate today to support our much-needed work for animals and advocates.