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Psychology

Oct 1 2007 | Faunalytics

The State Of The American Diet: How Can We Cope?

This broad 2007 survey of the dietary habits of Americans is not specifically related to meat consumption, but does reveal some general trends applicable to meat reduction and vegetarianism. READ MORE

Sep 25 2007 | Faunalytics

Strategies For Implementing Change: An Experiential Approach

The “Delta Technique” is far superior to the typical strategy of role-playing trials, and should be used as an approach to bring about change. READ MORE

Sep 25 2007 | Faunalytics

The Importance Of Simplicity And Repetition

People mistake over 1/4 of false statements as true. When presenting their opponents' arguments, advocates are often assisting them. READ MORE

Aug 31 2007 | Faunalytics

The 5 A Day Campaign: Focus Group Findings

Evaluates consumers' perceived benefits and barriers to eating fruits and vegetables, with the goal of identifying effectives means of promoting the 5-A-Day Campaign. READ MORE

Aug 17 2007 | Faunalytics

Advocating Meat Reduction And Vegetarianism To US Adults

Overall meat consumption has remained stable in the past years, but those who have been making changes are significantly more likely to reduce their consumption rather than increase. READ MORE

Jul 19 2007 | Faunalytics

Evaluating Dietary Changes With Focus On Veg*n

This article details dietary changes and how major changes in diet might be easier than incremental changes due to less urges to backslide. READ MORE

Jul 19 2007 | Faunalytics

Understanding Youth: What Works And Doesn’t Work When Researching And Marketing To Young Audiences

Advertisers make a large number of mistakes when attempting to address the youth market and often fail to quantify and understand the youth population. READ MORE

Jul 19 2007 | Faunalytics

Trends In Humane Giving, Increasing Support For Those That Don’t Fund Animal Research

Study shows the results of three surveys conducted in 1996, 2001, and 2005 to assess long term trends in charitable contributions. READ MORE

Jul 19 2007 | Faunalytics

Disgust Sensitivity And Meat Consumption

Tests for and evaluates disgust sensitivity among different participants, including moral vegetarians in particular. READ MORE

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