Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

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The Effects Of Digital Advocacy: What A Single Exposure To Digital Animal Advocacy Can (And Can’t) Do

Sep 30 2026 Andrea Polanco

Expanding on an earlier Faunalytics study, we tested the short- and long-term effects of digital advocacy videos and articles on people’s attitudes and behaviors toward farmed animals. The tactics had an emotional impact but didn’t shift behavior, and some even backfired with usually allied audiences. READ MORE

The Effects Of Digital Advocacy: What A Single Exposure To Digital Animal Advocacy Can (And Can’t) Do

Sep 30 2026 Andrea Polanco

In the Spotlight

Jul 6 2022 | Faunalytics

Faunalytics Index – July 2022

This month's Faunalytics Index provides facts and stats about shark DNA in companion animal food, how ship noise affects geese, USDA research programs, and more. READ MORE

Jul 5 2022 | Casey Bond

What’s Missing In Sustainable Development?

In this policy brief, scholars argue that animals, humans, and the environment are interconnected, and that we cannot create a sustainable world without considering animal welfare. READ MORE

Jun 29 2022 | Casey Bond

What’s Abuzz With Wild Insects?

Insect populations around the world are in decline, largely due to human activity. This blog explores how intensive agriculture threatens insects and how we can change the course of their fate. READ MORE

Jun 22 2022 | Andrea Polanco

The Challenges Of Researching Animal Advocacy Protests

In our latest report we found that protests may not be an effective tactic in changing individual consumer behavior. Here we discuss how we came to those conclusions. READ MORE

Jun 20 2022 | Casey Bond

The Future Of Citizen Science

Many conservation projects rely on citizen science to monitor wild animals. Moving forward, how can we ensure these efforts are scientifically rigorous and reliable? READ MORE

Jun 17 2022 | Sara Streeter

Hearing Their Pain: Acoustic Monitoring

Wild animal welfare is a field that is still in its early stages. Remote acoustic monitoring systems could have a major impact on how we measure animals’ affective states. READ MORE

Jun 15 2022 | Brooke Haggerty

Faunalytics’ 2022 Mid-Year Report

An update from our director Brooke Haggerty to keep our supporters and fellow advocates informed about our latest research, newest resources, and upcoming events. READ MORE

Jun 13 2022 | Casey Bond

Meat Reduction Through Our Lives

People are motivated to reduce their meat intake for a variety of personal and socioeconomic reasons. This study explores how meat reduction differs for young adults, families, and retirees. READ MORE

Jun 8 2022 | Liz Wheeler

Data Days of Summer: Celebrating Our Animal Protection Wins

Join us at our online benefit bringing together dedicated animal advocates. READ MORE

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