Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Jan 16 2025 | Ashley Meader

Asian Farmed Animal Advocacy Organizations Are Critical Yet Under-Resourced

The majority of the world’s people and farmed animals live in Asia, yet advocacy groups in the region receive comparatively little funding. This report takes a closer look at their capacity challenges. READ MORE

Jan 15 2025 | karol orzechowski

A Look Back At 2024’s Best Blogs

Take a look back at some of our standout publications from 2024 — including both widely shared resources and hidden gems written by experts in the animal advocacy community. READ MORE

Jan 15 2025 | Mia Elliott

Workplace Veganuary Campaign Shows Success And Sustainability

A workplace Veganuary campaign from 2019 to 2022 boosted veg*n meal sales in most years, leaving a lingering impact in some. READ MORE

Jan 9 2025 | Guillaume Reho

Current Consideration Of Animals In China Is Lagging

While concerns over animal welfare are growing in China, they’re still much weaker than in other developed countries. This article reviews causes and ideas on how to tackle this issue. READ MORE

Jan 8 2025 | Faunalytics

Faunalytics Index – January 2025

This month’s Faunalytics Index provides facts and stats about funding for animal activists, agriculture’s impact on the Colorado River, a banner year for our Research Library, and more. READ MORE

Dec 20 2024 | Mona Zahir

Using Social Media To Call Out Animal Exploitation

Focusing on the Melbourne Cup, Australia’s leading horse racing event, researchers explore the nature of online activism. READ MORE

Dec 18 2024 | Andrea Polanco

What Vegan Advocates Can Learn From The Social Spread Of Quitting Smoking

Many vegans have seen how their diet and lifestyle can influence or spread to those around them. This Faunalytics study looks at the concept of social contagion and what animal advocates might be able to gain from it. READ MORE

Dec 11 2024 | Brooke Haggerty

Faunalytics’ 2024 Year In Review & 2025 Plans

In this blog, Faunalytics’ Executive Director Brooke Haggerty looks back at the year that was, and looks forward to a banner year ahead. READ MORE

Dec 11 2024 | Alyssa Hanes

Barriers To Change: Why Funders Hold Back On Activism

Campaigners and activists play an essential role in democratic societies, yet funders are often hesitant to support them. This research uncovers why. READ MORE

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