Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Jul 26 2012 | Maddie

Baby Boomers’ Annual Giving Beats out Pre-Boomer Gifts

A comparison of the giving habits of pre-boomers, boomers and post-boomers, looking at how much money each group gives to what types of charities. READ MORE

Jul 20 2012 | Faunalytics

Report On Egg Carton Study

The report discovers consumers' willingness to buy egg cartons with United Egg Producers logo as opposed to those without and the reasons behind the decisions. READ MORE

Jul 19 2012 | Faunalytics

The Animal Tracker (Wave 1 – June 2008)

This inaugural survey of 16 core questions shows strong support for the protection of all animals, but varies by situation and species. READ MORE

Jul 19 2012 | Faunalytics

Poll Says Public Opposes Animal Activists’ Tactics

Measures public agreement or disagreement with goals of animal rights activist, including medical testing, farmed animal treatment, hunting, and general animal protection issues. READ MORE

Jul 19 2012 | Faunalytics

The Animal Tracker (Wave 2 – March 2009)

This report summarizes results from Wave 2 of the Animal Tracker annual survey of U.S. adults regarding attitudes and behavior toward animal advocates. READ MORE

Jul 19 2012 | JTsmiley14

This survey by BBC Newsnight and ICM Research finds 57% of respondents believe that it is acceptable to use animals for medical research, and that 19% feel it is acceptable to use animals to test the safety of household products. READ MORE

Jul 18 2012 | Faunalytics

Representations Of Animals In Advertising

A guest blogger explains how the use of animals and anthropomorphism in advertisements negatively affects the public's image of animals and encourages speciesist attitudes in society. READ MORE

Jul 16 2012 | JTsmiley14

Public Turns on Animal Terrorists

Summarizes a UK poll which shows that the proportion of people approving of animal testing is at an all time high and more than three quarters view fanatical activists as terrorists. READ MORE

Jul 16 2012 | Faunalytics

YouGov/Daily Telegraph Survey Results, Animal Testing, 5/30/2006

This tabulation of survey results shows that the majority of respondents feel that animal testing is acceptable and essential. READ MORE

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Get Involved

Effective Advocacy

Baby Boomers’ Annual Giving Beats out Pre-Boomer Gifts

Report On Egg Carton Study

The Animal Tracker (Wave 1 – June 2008)

Poll Says Public Opposes Animal Activists’ Tactics

The Animal Tracker (Wave 2 – March 2009)

Vivisection Survey

Representations Of Animals In Advertising

Public Turns on Animal Terrorists

YouGov/Daily Telegraph Survey Results, Animal Testing, 5/30/2006

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