Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Mar 10 2016 | karol orzechowski

I Think, Therefore I Am? Self-Identification And Vegetarians

A growing number of people consider themselves vegetarians, but what do they really eat and what does it mean for animal advocacy? READ MORE

Mar 9 2016 | Che Green

What Could $140,000 Achieve For Animals?

What could Faunalytics achieve for animals with the extra support? Here's our "wish list." READ MORE

Mar 8 2016 | karol orzechowski

Myths Vs. Reality In Our Perception Of Pit Bulls

According to poll numbers, pit bulls still suffer from an overall bad rap. How can advocates help combat the stigma? READ MORE

Mar 4 2016 | karol orzechowski

Under The Panda’s Umbrella: Trickle Down Conservation

Giant pandas attract a "disproportionate" amount of conservation resources, but does this trickle down to help other species? READ MORE

Mar 2 2016 | karol orzechowski

Perceived Masculinity And Being Veg

For many people, being vegan is linked to a perception of being "less masculine" and that perception is stronger for vegans than vegetarians. READ MORE

Mar 1 2016 | karol orzechowski

How The Research Revolution Is Helping Animals

Without animal advocates like you, there would be no research revolution in our movement. READ MORE

Feb 24 2016 | Faunalytics

A Summary Of Faunalytics’ Study Of Current And Former Vegetarians And Vegans

Our landmark study of lapsed and current vegetarians/vegans is an essential resource for animal advocates. Here we've compiled all of the related reports and resources in one place. READ MORE