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Animal advocacy strategies & tactics, social movement progress, program evaluation

Animals Used for Food

Farmed animals including factory farming, veganism, vegetarianism, commercial fishing

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Animals Used in Science

Animals used for “scientific” purposes including medical and cosmetic testing, and dissection

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Animal fighting, legislation, circuses, animal racing, fur, the environment, and zoos

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Faunalytics’ Fundamentals are a collection of topic overviews and resources that provide the latest and best data for a variety of important animal issues.

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Tactics

May 14 2014 | Faunalytics

Disease Control Through Fertility Control

A study in Northwest India has found that animal birth control programs benefit street dog populations in all elements of welfare. READ MORE

May 1 2014 | Faunalytics

Fostering More Sustainable Food Choices: Can Self-Determination Theory Help?

This study tested Self-Determination Theory, and found it to be a useful framework for analyzing complex dietary decisions in order to influence consumers towards making environmentally sustainable meat-consumption choices. READ MORE

Apr 18 2014 | Faunalytics

Why Isn’t This Article Free?

Although unfortunate, many of the full reports of the articles shown on Faunalytics are hidden behind a pay wall that the owners of the information have enforced. READ MORE

Apr 2 2014 | Faunalytics

Comparing The Effectiveness Of Monetary Versus Moral Motives In Environmental Campaigning

The use of "greed" incentives may promote social irresponsibility, undermining the overall goals of campaigners and advocates. READ MORE

Apr 2 2014 | Faunalytics

Meat Moderation: A Challenge For Government And Society

The official meat-free day in the Belgian city of Ghent has been a standing success with 25% of the population going meat free several times a month. More governments worldwide should use such initiative to tackle the global issue of excessive use of animal products. READ MORE

Apr 2 2014 | Faunalytics

Understanding Segmentation: How To More Effectively Target Your Message

In the animal protection movement, we are “selling” a message that the treatment of animals should be changed. READ MORE

Mar 28 2014 | Faunalytics

A Strategy For Monitoring And Managing Declines In An Amphibian Community

This study advocates a proactive strategy to manage changes within animal populations, a potentially superior alternative to the current strategy of waiting until a significant amount of population is in decline. READ MORE

Mar 14 2014 | Florence Williams

The Shelter Pet Project

This presentation describes the goals, strategy, and research behind the Shelter Pet Project, a media campaign focused on increasing the number of adoptions from shelters. READ MORE

Mar 13 2014 | Faunalytics

The Shelter Pet Project – Pet Adoption Topline Research

A presentation that illustrates the step-by-step process of defining problems and goals, identifying a target audience, and crafting a persuasive message to increase companion animal adoptions. READ MORE

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