Strategies Archives - Page 131 of 156

Apr 2 2014 | Faunalytics

Understanding Segmentation: How To More Effectively Target Your Message

In the animal protection movement, we are “selling” a message that the treatment of animals should be changed. READ MORE

Mar 28 2014 | Faunalytics

A Strategy For Monitoring And Managing Declines In An Amphibian Community

This study advocates a proactive strategy to manage changes within animal populations, a potentially superior alternative to the current strategy of waiting until a significant amount of population is in decline. READ MORE

Mar 17 2014 | Faunalytics

Nonhuman Animal Rights, Alternative Food Systems, And The Non-Profit Industrial Complex

An increasing range of "humanely produced" animal products are now available, some approved by animal advocacy groups, but this paper argues they do not benefit animals. READ MORE

Mar 14 2014 | Florence Williams

The Shelter Pet Project

This presentation describes the goals, strategy, and research behind the Shelter Pet Project, a media campaign focused on increasing the number of adoptions from shelters. READ MORE

Mar 13 2014 | Faunalytics

The Shelter Pet Project – Pet Adoption Topline Research

A presentation that illustrates the step-by-step process of defining problems and goals, identifying a target audience, and crafting a persuasive message to increase companion animal adoptions. READ MORE

Mar 6 2014 | Faunalytics

The Welfare Ethics Of Commercial Killing Of Kangaroos

This literature review analyzes the actual costs and benefits of commercial kangaroo hunting. The study also compares present and historical perspectives, and finds that there is more harm and less benefit than previously believed. READ MORE

Feb 25 2014 | Faunalytics

Assessing Risk To Birds From Industrial Wind Energy Development

Researchers modelled preferred locations for Golden Eagles and wind energy sites, as set up scenarios of competing resources to model and reduce risk to the eagles. READ MORE

Feb 21 2014 | Faunalytics

A Conversation with Karol Orzechowski the Director of the film Maximum Tolerated Dose

An interview about Maximum Tolerated Dose, a feature-length documentary exploring animal experimentation from the point of view of both animals and humans. READ MORE

Feb 21 2014 | Faunalytics

Readability Study In Use In The Movement

Current vegan advocacy literature material should be written at a lower reading level as currently vegan advocacy is often written at a reading level beyond what the average U.S. adult can understand. READ MORE

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