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The Persuasion Problem
The Persuasion Problem
Why is public education not enough to create real change for animals? Persuasion is inherently limited by human nature and the mechanics of population growth. READ MOREWhy is public education not enough to create real change for animals? Persuasion is inherently limited by human nature and the mechanics of population growth. READ MORE

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NPD Reports On The Economy’s Effect On Consumer Meal Strategies
NPD Reports On The Economy’s Effect On Consumer Meal Strategies
One-third of adults feel they are financially worse off in 2008 than last year and, as a consequence, more are trying to save money on food consumption behaviors. READ MOREOne-third of adults feel they are financially worse off in 2008 than last year and, as a consequence, more are trying to save money on food consumption behaviors. READ MORE

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PETA’s Latest Tactic: $1 Million for Fake Meat
PETA’s Latest Tactic: $1 Million for Fake Meat
PETA recently announced a $1 million prize to the "first person to come up with a method to produce commercially viable quantities of in vitro meat at competitive prices by [...] READ MOREPETA recently announced a $1 million prize to the "first person to come up with a method to produce commercially viable quantities of in vitro meat at competitive prices by [...] READ MORE
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