Consumers on a Mission to Force a Change in Public Policy: A Qualitative Study of the Ongoing Canadian Seafood Boycott
Consumers on a Mission to Force a Change in Public Policy: A Qualitative Study of the Ongoing Canadian Seafood Boycott
A netnography looks at pledges submitted to an online petition designed to recruit consumer participation in the contentious Canadian Seafood Boycott. READ MOREA netnography looks at pledges submitted to an online petition designed to recruit consumer participation in the contentious Canadian Seafood Boycott. READ MORE








