Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Jan 22 2021 | Sara Streeter

Wildlife Protection In Laos

Balancing the needs of people, animals, and the environment is a great challenge in economically poor but biologically rich countries such as Laos PDR. READ MORE

Jan 20 2021 | Krista Hiddema

Identifying And Mitigating Burnout In Animal Advocacy

Animal advocates are no strangers to burnout. In this blog, Krista Hiddema looks at burnout from an occupational perspective, and offers ideas for how organizations and individuals can mitigate it. READ MORE

Jan 19 2021 | Beth Snyder

How Moral Shock Makes An Impression

Explicit images of animal exploitation can be shocking, and they are often used by advocates for both outreach and retention. This study looks at how they work. READ MORE

Jan 13 2021 | Matthew Montalbano

Twitter Trends: #CageFree, #Vegan, #AnimalRights, and More!

In this analysis, we present a year in tweets, and look at what Twitter trends can show us about vegan diets, attitudes about animal protection, and more. READ MORE

Dec 23 2020 | karol orzechowski

Faunalytics’ Most Popular Posts Of 2020

In a year of milestones and growth, these were the posts our audience enjoyed and shared most. READ MORE

Dec 21 2020 | Zach Wulderk

Words Matter When Describing Plant-Based Foods

Emphasizing a menu item’s characteristics instead of labeling it “vegan” or “vegetarian” may be the key to increasing plant-based food consumption. READ MORE

Dec 18 2020 | Zoë Gumm

Save The Planet By Not Going Vegan?

A philosophy paper argues that it would be better for our planet if we advocated for the reduction in meat rather than going veg*n. Our summary digs into the details. READ MORE

Dec 16 2020 | Jo Anderson

Faunalytics’ Plans & Priorities For 2021

Faunalytics has bold ideas and exciting goals for 2021! In this blog, we lay out our roadmap for the coming year, and how you can support our work to help animals and advocates. READ MORE

Dec 9 2020 | Brooke Haggerty

Faunalytics’ 2020 Year In Review

In this annual report, our Executive Director Brooke Haggerty looks back on how we navigated a tumultuous — but very productive — 2020 at Faunalytics. READ MORE

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