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Many companies are working on cultivated animal products. This study explores how animal-free cheese will perform in the U.K. market. READ MORE
Measuring Meat Consumption Trends Using Supermarket Data
Researchers analyzed animal product consumption using data from purchases made at 411 Tesco supermarkets across London, and found that July and August are the busiest times for meat consumption. READ MORE
Why Do Vegetarians Continue Eating Cheese And Dairy?
Learning from vegetarians about why they consume non-meat animal products and the strategies they use to ease their conscience can help inform vegan advocacy. READ MORE
Why The U.K. Should Invest In Alternative Proteins
This report explores how government investments and better regulations can help the U.K. capitalize on the alt-protein industry. READ MORE
Unlocking The Power Of Narratives For Animals
This report suggests that narratives can change people’s minds about animals and offers strategies to use them more effectively. READ MORE
Meat Consumption, Moral Reasoning, And Age
Research shows that adult meat-eaters will ignore information that makes them uncomfortable with their diet. But is the same true for children? READ MORE
When Animal Advocacy Research Is Labeled As Biased
This study examines the challenges of conducting research that supports animals, particularly when a study’s findings contradict dominant narratives. READ MORE
Effects Of A Disruptive Animal Rights Protest
This report explores how an Animal Rising protest at the U.K. Grand National impacted public opinions, donations, and volunteer sign-ups to animal rights causes. READ MORE
How Hunting Organizations Portray Wild Animals
Researchers studied hunting organization websites in Finland and the U.K., revealing human-centric, objectifying descriptions of wild animals. READ MORE