Faunalytics uses cookies to provide necessary site functionality and to help us understand how you use our website. By continuing to use this site, you agree to our privacy policy.
Marketing Research That Won’t Break The Bank
Marketing Research That Won’t Break The Bank
An excellent book on conducting marketing and consumer research on a tight budget, with practical advice, specific examples for nonprofits, and a wide range of topics. READ MOREAn excellent book on conducting marketing and consumer research on a tight budget, with practical advice, specific examples for nonprofits, and a wide range of topics. READ MORE
Using Survey Research To Evaluate Communications Campaigns
Using Survey Research To Evaluate Communications Campaigns
This paper outlines the questions you need to ask in the design stages of a communications campaign, and briefly compares the different types of survey methodologies. READ MOREThis paper outlines the questions you need to ask in the design stages of a communications campaign, and briefly compares the different types of survey methodologies. READ MORE
Public Communication Campaign Evaluation
Public Communication Campaign Evaluation
Presents developments in public communication campaign evaluation in recent years (to 2002), discussing its challenges, criticisms, practice, and potential future opportunities. READ MOREPresents developments in public communication campaign evaluation in recent years (to 2002), discussing its challenges, criticisms, practice, and potential future opportunities. READ MORE
Guidelines for Evaluating Nonprofit Communications Efforts
Guidelines for Evaluating Nonprofit Communications Efforts
This working paper offers guidelines for evaluating nonprofit communications efforts, based on the findings of the first four working papers in the Media Evaluation Project. READ MOREThis working paper offers guidelines for evaluating nonprofit communications efforts, based on the findings of the first four working papers in the Media Evaluation Project. READ MORE
Why Bad Ads Happen To Good Causes
Why Bad Ads Happen To Good Causes
Describes seven "Print Ad Principles" that are intended to help nonprofits compete more effectively, based on a 10-year study and including interviews with leading practitioners. READ MOREDescribes seven "Print Ad Principles" that are intended to help nonprofits compete more effectively, based on a 10-year study and including interviews with leading practitioners. READ MORE
Why Bad Presentations Happen To Good Causes
Why Bad Presentations Happen To Good Causes
Based on research in the public interest sector and the advice of 20 public speaking experts, this guide is intended to help nonprofits in designing and giving presentations. READ MOREBased on research in the public interest sector and the advice of 20 public speaking experts, this guide is intended to help nonprofits in designing and giving presentations. READ MORE
