Effective Advocacy

Topics relating to animal advocacy strategies & tactics, social movement progress, program evaluation, and related subjects.

white chicken poking head out of plastic crate Al-Kharj Saudi Arabia

How Corporate Campaigns Advanced Farmed Animal Welfare

Sep 10 2026 Meghann Cant

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

How Corporate Campaigns Advanced Farmed Animal Welfare

A researcher traces how targeted corporate campaigns became one of the farmed animal welfare movement’s most powerful tools. READ MORE

Sep 10 2026 Meghann Cant

In the Spotlight

Mar 17 2009 | Faunalytics

The Change Agenda For Animals

In the Humane Society's questionnaire on animal rights posed to U.S. primary candidates, President Obama answered in the affirmative to every single question, except one. READ MORE

Feb 23 2009 | Faunalytics

Considering The Ethical Matrix For Animal Welfare

The “Ethical Matrix” allows for a structured way of working through ethical issues. The article discusses the strengths and limitations associated with this matrix. READ MORE

Feb 21 2009 | Faunalytics

Faunalytics is leading the fight for hard data for animal advocates, but sometimes this data needs to be represented properly to be of use to the public and animal advocates, bringing in the importance of information design. READ MORE

Feb 11 2009 | Faunalytics

The Animal Rights Challenge, By Kim Stallwood (Part 5)

This is the final part of five, where Kim Stallwood (The Grumpy Vegan) discusses effective advocacy in animal rights. In the following he discusses how establishing the legal rights of animals is a crucial step in animal protection and that persuasion and education can only go so far. READ MORE

Feb 4 2009 | Faunalytics

The Animal Rights Challenge, By Kim Stallwood (Part 4)

This is the fourth part of five, where Kim Stallwood (The Grumpy Vegan) discusses effective advocacy in animal rights. In the following he discusses the five stages of all social movements and uses the case study of British hunting to illustrate his point. READ MORE

Jan 28 2009 | Faunalytics

The Animal Rights Challenge, By Kim Stallwood (Part 3)

This is the third part of five, where Kim Stallwood (The Grumpy Vegan) discusses effective advocacy in animal rights. In the following he discusses the differences between the British and American animal advocacy and that engagement with the political system needs to be primary focus for animal advocates. READ MORE

Jan 20 2009 | Faunalytics

The Animal Rights Challenge, By Kim Stallwood (Part 2)

This is the second part of five, where Kim Stallwood (The Grumpy Vegan) discusses effective advocacy in animal rights. In the following he discusses making the treatment of animals a societal issue rather than an individual decision and to increase animal rights involvement in the political sphere. READ MORE

Jan 13 2009 | Faunalytics

The Animal Rights Challenge, By Kim Stallwood (Part 1)

This is the first part of five, where Kim Stallwood (The Grumpy Vegan) discusses effective advocacy in animal rights. In the following he discusses “moral shock” and how animal advocacy needs to move from a fringe idea to a mainstream issue. READ MORE

Jan 12 2009 | Faunalytics

Behavioral Economic Concepts To Encourage Healthy Eating In Student Cafeterias

Small changes can lead to healthier choices in a consumer environment as shown in school cafeterias. READ MORE

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