Faunalytics Blog

Sep 30 2014 | Faunalytics

TAFA and AR 2014 – Animal Advocates Embrace Market Research

This week, Faunalytics co-founder and marketing specialist Anthony Bellotti reports on his participation in market research panels at the recent Taking Action for Animals conference in Washington, D.C. READ MORE

Sep 12 2014 | Faunalytics

Faces Of Advocacy: Who We Really Are

Although studies point that animal activists are mostly white, female and middle class, there is a whole breadth of animal activists that are being overlooked; all of whom make up the animal advocacy movement and should be acknowledged. READ MORE

Sep 1 2014 | Che Green

Too Much Choice is a Bad Thing

Continuing our discussion of why campaign targeting is important, HRC co-founder and Executive Director Che Green explores how decision fatigue can impact responses. He also considers whether simplification of choice should be applied to animal advocacy as a whole. READ MORE

Aug 25 2014 | Ivy Collier

Rescue Transport – Does It Help ?

Ivy Collier discusses the concept of “rescue transport” and asks some tough questions about its seeming lack of effectiveness to reduce euthanasia or improve the lives of animals. READ MORE

Aug 22 2014 | Faunalytics

Humane League Labs: Seeking What Works Best

This guest blog from Humane League Labs discusses some surprising survey results on the most effective materials and strategies for veg*n advocacy. READ MORE

Aug 12 2014 | Faunalytics

After Animal Exploitation Vision For A New World

A future without animal exploitation may seem like an impossible goal, but such a world is possible and we should start envisioning and planning accordingly. READ MORE

Aug 5 2014 | Faunalytics

Cats Vs. Birds: Researching The Research

Peter J. Wolf demonstrates how to evaluate the validity of research with his in-depth critique of a study on bird predation. READ MORE

Jul 28 2014 | Faunalytics

When You Emphasize Everything, You Emphasize Nothing

In the first of two installments, Faunalytics co-founder and non-profit marketing specialist Anthony Bellotti discusses why that isn't an effective approach. READ MORE

Jul 15 2014 | Faunalytics

A Sustainable Approach To Research And Advocacy

Animal advocates should start seeing the bigger picture in their work and begin making alliances with other advocacy groups, while sharing research for the benefit of both. READ MORE

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