The potential studies described below are a subset of those we are currently considering and seeking funding to support.
Maximizing Public Support For Corporate Welfare Reforms
Faunalytics recently conducted a study of natural consumer responses to corporate cage-free egg commitments, which provided evidence that reactions to corporate welfare commitments are positive. We would like to take this study a step further by experimentally testing which types of reforms are most likely to produce support. Additionally, we will examine whether any of them could produce complacency about the need for further incremental change.
Funding sought: $5,000
Evaluation of Humane Education
Humane education with children is one of the most theoretically promising avenues for expanding the ranks of animal empathizers and advocates, but one with little well-conducted research. Faunalytics would like to undertake this challenging task by partnering with humane educators of school-aged children to collect much-needed data about the effects of humane education. In this study, we would compare the outcomes of children who receive humane education against a control group of age-matched students from the same schools. This methodologically-rigorous design will allow us to make strong claims about the effectiveness of the humane education program for empathy, attitudes, knowledge, and intentions toward farmed animals.
Funding sought: $16,000