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Facing shelter overcrowding and a downturn in animal adoptions, this report explores why U.S. consumers may be reluctant to adopt companion animals. READ MORE
Life Satisfaction And Human-Wild Animal Conflicts
When people are satisfied with life, does it impact their perception of human-wild animal conflicts? This study of people living adjacent to African conservation areas seeks to find out. READ MORE
Changing Men’s Perceptions Of Veganism Through Framing
To make men more accepting of veganism, should we describe vegan food using conventionally masculine words? READ MORE
How The U.S. Public Feels About Humanewashing
This survey explores what people in the U.S. know about meat labeling practices and how they feel about transparency issues in meat labeling and marketing. READ MORE
What Should We Call Lab-Grown Fish Products?
Previous research found that “cell-based” and “cell-cultured” were the best terms to describe lab-grown seafood. This study asks which one will meet U.S. regulatory demands and consumer expectations. READ MORE
Why Do Vegetarians Continue Eating Cheese And Dairy?
Learning from vegetarians about why they consume non-meat animal products and the strategies they use to ease their conscience can help inform vegan advocacy. READ MORE
Does Climate Anger Lead To Climate Activism?
This study explored whether the strength of people’s anger about climate change, and what they’re angry about, influences them to take action. READ MORE
How Animal Advocates Approach Moral Shocks
The animal protection movement often uses moral shocks to recruit new members. But how do animal advocates cope with these tactics? READ MORE
Unlocking The Power Of Narratives For Animals
This report suggests that narratives can change people’s minds about animals and offers strategies to use them more effectively. READ MORE