Research shows that 10% of adults (ages 17 and older) in the U.S. are former vegetarians/vegans and 2% are currently vegetarian or vegan. READ MORE
Our landmark study of lapsed and current vegetarians/vegans is an essential resource for animal advocates. Here we've compiled all of the related reports and resources in one place. READ MORE
Fascinating new research into the effects of plant-based diets finds that veganism may help improve mood and decrease anxiety. READ MORE
Our study of clean meat, and the factors which may or may not lead to consumer acceptance of it, is out now. This is your portal for all related resources. READ MORE
Antipathy towards other groups of humans is associated with holding negative attitudes toward non-human animals as well. Is there anything that can be done to mitigate such harmful attitudes? READ MORE
This Faunalytics original study examines key factors in people's decisions to either adopt or give up a vegetarian or vegan diet. READ MORE
A first step to targeted pro-vegetarian messaging is identifying who is likely to be receptive to the message. In this blog post, Joseph Millum analyzes a dataset that gives some [...] READ MORE
What are the main challenges facing animal advocates? The first one is just getting people to pay enough attention. READ MORE
Your questions about vegetarianism, answered. READ MORE
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